A new campaign against using images of starving African children to raise funds will be launched at the Chamber of Deputies in Rome on 20th November 2015.
The campaign organised by Associazione REDANI is titled "Anche le immagini uccidono" (Even images kill). It aims at discouraging the use of degrading images of African children in fundraising campaigns by international NGOs and religious institutions.
The negative portrayal of African children in the eyes of the Western public is a common practice.
Many international NGOs and some religious institutions persistently use photos and videos of starving and sick African children without realizing the damage they are causing to the image of Africa and Africans.
People in the Western countries who have never been to any African country can easily be made to believe that all African children are poor and suffering as the ones they see in those images.
The campaign doesn’t deny that starvation, poverty and diseases are issues in some areas African countries. It however wants to point out that the persistent use of these images reinforces negative stereotypes about Africa and are harmful to the dignity of African children.
The conference will be held on 20th November from 11:00 to 12:30 at the Chamber of Deputies, Sala Stampa, Via della Missione 4, Rome.
The conference will be addressed, among others, by Cécile Kyenge MEP, Silvia Costa MEP, Khalid Chaouki MP, Livia Turco, former MP and Fabrizio Colombo, Director of SIGNIS Services Rome.
By Stephen Ogongo Ongong'a